Close More Deals: Sales Follow-Up Email Examples & Templates

Letter #1: Personalized Interior Design Consultation

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I enjoyed our meeting on [Date] and am excited to help you create your dream space. To address your question about wallpaper, the [Wallpaper Name] you selected is available in both smooth and textured finishes. Based on your chosen carpet, I recommend the textured option to create a harmonious look.

I'd love to show you color samples from our latest catalog. Would you be available for a quick visit next week? Please call me at [phone number] to schedule a time.

Letter #2: Special Offer: Mustang Factory Sale

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I'm glad you enjoyed the Mustang test drive on [Date]. Its power and performance are truly impressive, right?

I have a special tip for you. If you wait until next weekend, you can take advantage of our annual factory sale with significant rebates and low-interest financing. This could save you thousands on your purchase! Call me at [phone number] to schedule another test drive or learn more about this exclusive offer.

Letter #3: Business-to-Business Video Production: Customized Solutions

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I appreciated our lunch meeting and the opportunity to showcase my business-to-business video production services. Your insight about visualizing your products on camera resonated with me.

I've sent you another sample video I created for a similar business. This will give you a better idea of how we can showcase your product line effectively. I'll call later this week to discuss creating a script tailored to your brand.

Letter #4: Insurance Proposal Follow-Up: Addressing Your Questions

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Thank you for the opportunity to present my insurance proposal. To address your questions about [Questions] and highlight key policy points:

  • [Question 1 Answer]
  • [Question 2 Answer]
  • [Key Policy Point 1]
  • [Key Policy Point 2]

As discussed, this policy offers significant savings through [Money-Saving Features]. I'll contact you at the end of this week to answer any further questions you may have.

Letter #5: Next Steps After Our Meeting

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Thank you for meeting with me last week to discuss [Topic]. Here's a recap of the key points we covered:

  • [Key Point 1]
  • [Key Point 2]
  • [Key Point 3]

I'm enthusiastic about the potential of working together and look forward to speaking with you next week to discuss next steps.

Letter #6: Unlock Your Productivity with Doe CRM: Free Demo

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Thanks for visiting our booth at the [Event Name]. As a follow-up, we invite you to experience the power of Doe CRM with a free demo. See how our platform streamlines your sales process, boosts productivity, and enhances customer relationships. Schedule your demo today!

Letter #7: Streamline Your Workflow with [Software Name]: Personalized Consultation

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Following our conversation, I believe [Software Name] can revolutionize your workflow. Our intuitive interface and robust features address your specific needs for [Needs]. I'd love to offer a personalized consultation to show you how it works.

Letter #8: Achieve [Goal] with [Service Name]: Exclusive Offer for Attendees

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Thank you for attending my presentation on [Topic]. As a special offer, we're providing [Event Name] attendees with a [Discount/Bonus] on [Service Name]. This is a limited-time opportunity to leverage our expertise and achieve [Goal].

Letter #9: Explore Our [Product Name]: Schedule a Free Trial

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I hope you found our [Product Name] demonstration insightful. To experience its benefits firsthand, we're offering a free trial. This is a risk-free way to see how [Product Name] can transform your [Specific Area].

Letter #10: [Your Company Name]: Your Trusted Partner for [Solution]

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Our discussion highlighted your challenges in [Specific Area]. We're confident that our [Solution] can address these challenges and help you achieve your goals. Let's schedule a follow-up call to discuss a customized strategy.

Letter #11: Follow-Up with Personalized Recommendations

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I hope you found our presentation on [Product/Service Name] informative. Based on our discussion, I've put together some personalized recommendations that I believe will address your specific needs. I've attached a document outlining these recommendations and would love to schedule a follow-up call to discuss them further.

Letter #12: Next Steps After Your Demo

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Thank you for your time and interest in our product demo. To recap, we discussed [Key Points from Demo]. I've also attached a case study that showcases how our product has helped other companies achieve similar goals. If you're ready to take the next step, I'd be happy to schedule a personalized consultation to answer any remaining questions you may have.

Letter #13: Reiterate Value Proposition & Address Concerns

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I wanted to follow up after our insightful conversation about [Product/Service Name]. To reiterate, our solution offers [Key Benefits]. I understand that you expressed concerns about [Specific Concerns], and I'd like to address those with you. Please let me know when you're available for a quick call to discuss how we can best meet your needs.

Expert Tips

  • Express appreciation: Thank the prospect for their time and interest.
  • Recap key points: Briefly summarize the main topics discussed or demonstrated.
  • Highlight value proposition: Reiterate the key benefits or solutions your product/service offers.
  • Offer additional resources: Provide links to relevant case studies, testimonials, or product demos.
  • Include a strong call to action: Encourage the prospect to schedule a follow-up meeting, request a quote, or take advantage of a special offer.

Write Unique and Personalized Letters: A Step-by-Step Guide

Follow these simple steps to write your own follow-Up letter effectively:

Sample Sentences
  • Thank you for visiting our showroom yesterday and attending the demonstration of our automatic ironing machine.
  • We appreciate your coming in to see what our new Doe 5000 can do for your company.
  • Thank you for visiting our booth at the Educators' Conference in Springfield last month.
  • I hope you enjoyed the recent Medical Technologists' Convention as much as we did. We certainly appreciated the comments you made at our booth.
  • Thank you for the interest you expressed in our new line of copy machines at our demonstration in Springfield last week.
  • I am sorry I didn't get the chance to speak to you personally at our booth in Springfield earlier this month, but we hope you enjoyed our demonstration of the Doe FT100.
  • I enjoyed showing you our new line of Doe Janitorial Products last week.
  • By now you have probably received the samples you requested, and we trust you and some of your patients have had a chance to try out our new hypo-allergenic laundry products.
  • Several weeks ago we sent you our informational packet on "The Stock Market for the Small Investor." We hope you have had a chance to look it over.
  • Did the brochure we sent you on the Doe FT100 answer your questions?
Key Phrases
  • appreciate your coming in
  • appreciate the courtesy you showed
  • appreciated your friendliness and interest
  • best service possible
  • by now you have probably received the samples
  • certainly appreciated the comments you made
  • did the brochure we sent you answer all your questions
  • enjoyed showing you our new line
  • for making me feel at home during my sales call on
  • for taking the time to listen to our presentation
  • for taking the time out of your busy schedule
  • for the interest you expressed in our new line
  • for visiting our booth
  • for stopping by our booth
  • for attending the demonstration
  • hope you enjoyed the demonstration
  • hope you enjoyed the recent convention as much as we did
  • hope you have had a chance to look
  • may have met at the convention last month
  • send you our informational packet
  • sorry I didn't get the chance to speak to you personally
  • thank you in advance for taking the time to help us provide the thank you for visiting our showroom
  • trust you have had a chance to try out our new product

Sample Sentences
  • Our customers have been impressed not only by its versatility, but also by its ruggedness. We have the longest warranty in the marketplace, and it costs us very little. This machine does not break down!
  • As we discussed, the 5000 can replace up to three of the bulkier machines you are using now, saving on labor costs as well as space. I am enclosing an article from the July issue of "Machine Technology" comparing the 5000 with Doe Corporation's offer.
  • We are introducing a new version of our Doe Elementary School Math Mastery software, with special emphasis on the pre-algebra that many elementary schools are starting to teach in the sixth grade.
  • I realize that every company would like to claim to be the "market leader," but in our case the claim is true. I am enclosing a brochure on our line of lab equipment. Our product's quality speaks for itself, and has "spoken" to research laboratories throughout the world.
  • Using the profile you filled out at our demonstration, I have prepared a proposal tailored to your company's needs, and have enclosed it with this letter. I trust it will prove useful to you in making your decision.
  • Enclosed is some literature that describes the best applications for each product. On the back cover is the name and address of your local distributor.
  • Investing can be fraught with anxiety. We know that our program can make it a lot easier--and safer too!
Key Phrases
  • am enclosing this brochure on our line of
  • because of its compact size
  • considers your strengths as well as your limitations
  • continually changing to include new features and benefits
  • does not break down
  • ensure a quality product at a low cost
  • have supplied quality products and services to thousands of
  • have prepared a proposal tailored to your company's needs
  • have the longest warranty in the marketplace
  • in our case this claim is true
  • investing can be fraught with anxiety
  • its ruggedness has impressed
  • just bringing out a new version
  • know that our program can make it a lot easier and safer
  • literature that describes the best features of each product
  • name and address of your local distributor
  • our customers have been impressed not only by its versatility
  • programs are scheduled to fit your time frame
  • quality of our product speaks for itself
  • save labor costs
  • throughout the world
  • trust it will prove useful to you in making your decision
  • with special emphasis on
  • worked with some of the top corporations in the industry
  • would like to claim to be the "market leader"

Sample Sentences
  • We have been back-ordered for some time--the price of popularity--but have just received a large shipment. If you order now, we can deliver your stock before the end of the week. Just call 555-5555.
  • When you are ready to order, please contact me at 555-5555 to discuss our special discount. I look forward to working with you.
  • We offer a free one-day training course, which will help your teachers use the software to their students' best advantage. If you are interested in learning more, or if you are ready to order, please call 555-5555.
  • If you are interested in testing any of our equipment in your laboratory, please call 555-5555. We look forward to providing you with the finest lab equipment available.
  • We trust that you will feel confident in recommending this line of products to your patients.
  • If you have any questions on availability, please let me know. I am enclosing an order form, along with a copy of our bulk discount schedule. We look forward to hearing from you.
  • I am enclosing a voucher for 20% off your first order. We look forward to serving you.
  • I will call you next week to answer any questions you may have and to take your order when you are ready.
  • If you would like to know more, please call 555-5555, and one of our consultants will be happy to help you.
  • If I can provide you with any additional information, please call me at 555-5555.
  • This note is to let you know that there couldn't be a better time to order than right now. I am enclosing the details of our special offer, but please be aware that it expires at the end of this month.
Key Phrases
  • a copy of our bulk discount schedule
  • am enclosing the details of our special offer
  • am enclosing a voucher for 20% off your first order
  • am enclosing an order form
  • be aware that this offer expires at the end of the month
  • can deliver your stock before the end of the week
  • can provide you with any additional information
  • contact me at 555-5555 to discuss our special discount
  • discuss any questions you may have
  • have just received a large shipment
  • if you are ready to order, please call 555-5555
  • if you are interested in learning more
  • if you order now
  • if you have any questions on availability
  • if you are interested in testing any of our products
  • if you are ready, we will gladly take your order at that time
  • look forward to serving you
  • look forward to working with you
  • look forward to hearing from you
  • offer a free one-day training course
  • one of our consultants will be happy to visit with you
  • please let me know
  • there couldn't be a better time to order than right now
  • to providing you with the finest equipment available
  • when you are ready to order
  • will call you next week
  • will help your employees adjust

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